Zero Food is a fast-growing vegan & gluten free superfood company, producing organic pizza bases and toasties.
To support their in-store sales throughout Coles Local, Harris Farm, Market Organics, IGA, Flannery’s and more, we developed an integrated marketing campaign across Facebook, Instagram, email marketing and more.
We have set up a range of strategies, including brand awareness, consideration & retargeting ads to capture actual and potential customers at multiple stages of their buyer’s journey.
To further optimise our detailed targeting strategy, we only advertise to people within a specific radius around the stockist stores that range Zero Food products.
We manage the campaign each day and analyse the data in a comprehensive report for the Zero Food team. This report maps out the data in a simplistic form and explains what is working, as well as the areas for improvement and our recommendations for further optimisation.
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